Insights

Quick Take with Lyssa Olker

Lyssa Olker

Lyssa Olker, AIA, LEED AP BD+C, WELL AP, NCARB, is a Design Principal at HGA in the Milwaukee office, where she focuses on corporate, non-profit, and community work. She approaches each project with empathy and curiosity.

It’s that desire for positive impact that drives much of her career. Many of her clients are dedicated to community engagement at a grassroots level to create opportunities for change. Among her projects are Sherman Phoenix, 88Nine Radio Milwaukee, Kellogg PEAK Initiative, and The Wisconsin Black Chamber of Commerce Entertainment Center—all projects that are having a positive impact in Milwaukee’s vibrant and diverse communities.

In the following, Lyssa discusses her dedication to partner with advocates who strive to make their community a better place.

Kellogg PEAK Initiative provides hands-on learning through diverse programming for children and teens.
Kellogg PEAK Initiative provides hands-on learning through diverse programming for children and teens.
So much of your work is community focused. Tell us why that local connection is important to you?

I am passionate about design and believe strongly that it should reflect the community, which means designing with the community. We need to authentically engage diverse stakeholders to be empathetic, make connections, and build trust. It is through that work that we can design environments that are beautiful, impactful, and inclusive.

You were a co-founder of GLO Think in Milwaukee, which has since evolved into HGA’s firmwide Community Action program. What was the impetus behind this?

The original intent was to give aspiring architects the opportunity to hone their design and collaboration skills. But the real spark behind HGA’s Community Action came once we realized that we could use those skills to make a positive impact in our neighborhood. We pivoted the mission to engage with local communities and organizations that couldn’t ordinarily afford design services through a wider range of programs. Today the program provides pro bono design services and days of service to non-profit organizations, and in its 10th year has logged more than 10,000 hours donated in-kind.

What inspires you about the community members you have worked with?

I am continually inspired by their commitment to uplifting others. They have a selfless drive to create places with a sense of belonging—places where the community can come together, have access to resources, and mentor each other. They are resilient in these pursuits, approaching each challenge with resolve and positivity because of the importance of their missions.

Do you have a favorite project?
Sherman Phoenix public market supports entrepreneurship and economic growth in Milwaukee’s Sherman Park neighborhood.
Sherman Phoenix public market supports entrepreneurship and economic growth in Milwaukee’s Sherman Park neighborhood.

I have been fortunate to work on so many amazing and diverse projects. If I had to pick a favorite, it would be Sherman Phoenix. Through that project I was introduced to the community in a new way that changed my perspective and prompted me to learn more about the systemic inequities that continue to impact members of our community. I learned about the challenges of traditional financing in underserved neighborhoods and met individuals finding creative ways to overcome those barriers.

Do architects have a social responsibility to the community?

Absolutely. As architects, we are tasked with shaping the built environment, which has a profound effect on those who live, work, play and learn there. It is our responsibility to make sure that everyone can thrive in the spaces we create.

Rendering of Wisconsin Black Chamber of Commerce Entertainment Center, currently in development.
Rendering of Wisconsin Black Chamber of Commerce Entertainment Center, currently in development.
What advice do you have for up-and-coming designers?

Listen first. Ask uncomfortable questions and step out of your comfort zone. Take advantage of the experts around you to learn how buildings go together. Share your creativity courageously, seek feedback and be open to criticism.

What do you love about Milwaukee?

The opportunity to have a positive impact. There is a lot of work to be done here, but there is also a growing network of individuals striving to make a difference. It has been my privilege to engage with some of them and be a trusted resource. Together we are creating inclusive environments that support broader social change.

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Learn more about Milwaukee’s Community Action Program.