As a design architect, Paula embraces the client’s vision for the project as a guidepost to deftly solve practical complexities with elegant simplicity—creating projects with enduring impact for both the client and the site. With an approachable style, she engages clients in the design process, leading them to solutions that stretch their imaginations while remaining rooted in practicality. She also has an interest in the textural materiality of buildings and innovation in sustainable technologies.
Paula feels strongly about encouraging and mentoring the next generation of design professionals—she is a founding member of the ACE Mentor Milwaukee program; she’s taught at the University of Wisconsin-Milwaukee’s School of Architecture & Urban Planning, and served as guest lecturer and studio reviewer. She often has future architects and designers shadow her, giving them real-world experience.
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I feel it’s imperative to deeply understand the project site as well as the client’s vision – magic happens at the marriage of these two. A breathtaking view, a beautiful material found on site, or the experience of passing from place to place… any of these can be the element that gives a project its individual personality.